CTFAS has specially invited Ms Richa Goswami, Senior Director of Digital Marketing in Johnson & Johnson, to speak on digital commerce.
Ms Goswami is a digital innovator having been a TED speaker (in the US) and digital advisory board member at Fortune 100 companies. For this tea talk, Ms Goswami will share with us her expertise and experiences in how marketing has evolved from the traditional business practices into digital tools and models of E-commerce and M-commerce.
Get ready to enter the realm of E-commerce and M-commerce and see how these powerful marketing tool can empower your business. In fact, Press Release in July 2015 by Mastercard’s mobile shopping survey found that a third of respondents in Singapore with mobile internet access made a mobile shopping purchase in 2014 (36.7%), an increase compared to 2013 (31.4%). Mobile shopping apps (30.8%) has emerged as one of the top three reasons why Singapore residents shop on their mobile devices, alongside convenience (51.0%) and on-the-go mobility (44.3%).
Book yourself a seat for the 19th Feb afternoon and hear from the digital innovator, Ms Goswami herself in person.
VENUE: SUNTEC CONVENTION CENTRE, LEVEL 3, RM 308
3.00pm to 4.00pm Digital Marketing by Ms Richa Goswami, Senior Director, J&J 4.00pm to 4.20pm Networking Tea Break
4.20pm to 4.45pm ISO, EU and ASEAN Regulatory updates
4.45pm to 5.00pm Questions and Answers